XAVIER Leadership CENTER

Xavier Consulting Group                                 Williams College of Business
     
   

Integrated Planning for Smaller Organizations:

Creating the Marketing Strategy

Program Outline

  • Identifying and targeting the segments
  • Product , Place, Price, Promotion, People, Process
  • Documenting the marketing strategy
  • Finding and Targeting the customers
  • Checking for alignment with mission and vision

 

 

 
 
 
 

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Available Dates
TBA

Time
 TBA

Fee
$700.00

Complete Sequence:
$22,500 per company team
(4-6 per team), which includes all 7 modules plus six hours of private consulting assistance by our faculty to review the plan.